Advertise on Kenya Today

Why should I advertise on Kenya Today?

Good question! Kenya Today is a growing news platform for those with interest in Kenya and selected global news. Every month, we post hundreds of high quality news reports. Kenya Today has an active community with expert guest bloggers.

Since the start in 2012, Kenya Today has registered explosive growth; it has quickly become an authoritive website, with thousands of likes, social shares and incoming links from high quality news websites.

Reach

Get your brand in front of ten thousands of educated, young Kenyans:

  • 500.000+ visits per month (increasing each month!)
  • 1.000.000+ pageviews per month

Demographics

The target audience is primarily male, between 20-40 years old with high education. Kenya Today is read in 130+ countries, but the target audience resides mainly in Kenya, with large concentrations in the US and western Europe as well.

Age distribution

demographics age

Gender

demographics - gender

Ok, so where can I advertise exactly?

Kenya Today has three advertising positions:

Position Banner format
Header ad 728 x 90 example
Top-sidebar ad 300 x 250 example
In-text ad 336 x 280 example

Transparency

Kenya Today uses an ad delivery system called ‘Doubleclick for Publishers’. With this system, we can place your advertisement exactly the agreed upon impressions. For example, if you would like 100.000 ad impressions, we can show your ad exactly that amount of impressions, within the time frame you prefer. Afterwards, you will receive a transparant campaign report (example), with total amount of impressions, clicks, CTR, etcetera.

Pricing

You pay per 1.000 impressions (CPM = Cost per mille). Pricing differs per slot.

Position Banner format Pricing
Header ad 728 x 90 CPM = 4 USD
Top-sidebar ad 300 x 250 CPM = 3 USD
In-text ad 336 x 280 CPM = 3 USD

Conditions

  • Minimum amount of impressions is 50.000
  • Ad creation is the responsibility of the advertiser

Interested?

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